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Un premier aperçu
de l'agenda OnDAM Paris
Paris, France
17-18 novembre 2026
Deux jours de vrais retours d’expérience DAM
Des marques du luxe, de la mode, du patrimoine, de l’information et de l’humanitaire montent sur scène à Paris pour montrer comment elles gèrent leur DAM. Voici un premier aperçu.
Au programme
Des retours d’expérience de grandes marques
Scott Brinker sur scène
Décryptages sur l’IA, C2PA et IPTC
La cérémonie des DAM Awards
Avec la participation du
parrain de la Martech
Scott Brinker rejoint
OnDAM Paris
Les conversations DAM qui transforment l’expérience client d’aujourd’hui
AI Act européen
Ce que les nouvelles règles changent pour les contenus générés ou tagués par l’IA.
DAM & patrimoine
Préserver archives et collections pour les générations futures.
C2PA
Le standard ouvert qui prouve l’origine d’une image.
DAM & PIM
Relier contenus de marque et données produit sur tous les canaux.
IPTC
Le standard de métadonnées photo qui préserve droits et légendes.
Opérations créatives
Des briefs, relectures et validations plus rapides, de la création au lancement.
Content Credentials
Des labels infalsifiables qui accompagnent vos contenus.
Gouvernance
Droits, permissions et workflows pour une médiathèque fiable.
Agents IA pour le DAM
Des agents IA qui taguent, retrouvent et distribuent les assets pour vos équipes.